Jonathan Shroyer · Focused operating brief

Jonathan Shroyer - flagship personal-brand plan

Build Jonathan’s owned authority around gaming, AI, agentic player experience, CX, leadership, and founder stories without turning him into a generic cold-sales persona.
Prepared 2026-09-18Owner BAMF / Houston GoldenJonathan ShroyerJonathan ShroyerJonathan ShroyerSource-backed · approval-gated
LinkedIn posts1,920Verified historical corpus
Impressions3.49MVerified historical performance
Followers22,416Verified audience baseline
Outreach replies256Relationship portfolio baseline

The plan in one sentence

Use Jonathan's proven LinkedIn authority and long-running BAMF relationship to build an owned, high-trust media system around gaming, AI, agentic player experience, CX, leadership, and founder experience - then turn the strongest ideas and relationships into deeper articles, speaking opportunities, and peer conversations.

What the evidence establishes

  • 1,920 LinkedIn posts and 3.49 million verified impressions.
  • 22,416 followers and 15,302 connections.
  • 4,736 outreach records, including 1,017 accepted or connected relationships and 256 replies.

These figures establish a substantial content and relationship base. They do not authorize automated publishing, bulk outreach, or claims about current iQor, Quimbi, Infinity AIQ, or Foresight work beyond the reviewed source material.

Authority architecture

  1. Gaming, AI, and agentic player experience: how data, trust, autonomy, and experience design change the player relationship.
  2. CX as an operating system: practical links between customer experience, leadership, data, and agentic systems.
  3. Founder judgment and repeat exits: decisions, tradeoffs, resilience, and lessons that only Jonathan can credibly tell.
  4. Leadership and selected personal stories: approved fatherhood and personal moments that reveal a durable operating principle.

Foresight can appear when the relationship or lesson is genuinely relevant, but it should remain contextual rather than dominate Jonathan's public LinkedIn identity while he is operating publicly inside iQor.

Four-week content operating cycle

WeekAnchorHigh-value output
1Founder decision-making and repeat exitsOne strong point of view plus one specific founder story.
2Gaming, AI, and agentic player experienceA contrarian industry post grounded in player trust or data.
3CX, AI, and leadershipA framework showing how CX becomes an operating discipline.
4Approved personal or fatherhood storyA human story connected to an authentic leadership lesson.

Each week, evaluate LinkedIn performance, choose one strong topic, deepen it with research and Jonathan's context, prepare a Jonathan-style article for review, and publish the approved version on the owned site. X and newsletter derivatives come later; they are not simultaneous launch requirements.

Relationship portfolio

PortfolioRelationship objective
Warm post engagersContinue specific conversations around the idea they engaged with.
Gaming executivesCompare notes on player experience, data, trust, and AI adoption.
AI, player-experience, and CX peersBuild peer-level relationships around emerging operating models.
Podcasters, media, and conference hostsOffer specific topics with evidence of Jonathan's point of view.
iQor ecosystemStrengthen relevant relationships without implying corporate commitments.
Select Foresight-adjacent relationshipsPursue only when context makes the connection natural.
InvestorsActivate only if current context confirms fundraising relevance.

Outreach must remain peer-to-peer and relationship-driven. Jonathan should never read like a generic cold-sales persona.

Owned-site roadmap

Turn chiefcxofficer.com into the canonical personal-brand hub with a strong homepage, Jonathan's story, current work, ventures and exits, articles, frameworks, speaking and media, relationship contact, and an owned-audience capture path. Preserve useful history from the existing site and its indexed article library. Add newsletters, resource giveaways, or a community only when the content and audience signal justify them.

BAMF AI case-study lane

Jonathan is a strong beta and case-study client because the content, outreach, site, and long-term relationship already overlap with BAMF AI product development. The first phase is planning, context consolidation, prototypes, and measured execution. Any substantial custom migration, commercial expansion, or public case-study claim remains Houston and Jonathan approval-gated.

This week

  • BAMF: consolidate the strongest historical posts, recent articles, May interview material, and approved founder stories into one ranked idea queue.
  • Jonathan/Houston: select the first two anchor topics and confirm any privacy or NDA boundaries.
  • BAMF: prepare the first article expansion and the first peer-relationship review cohort without publishing or sending.
  • BAMF: inventory chiefcxofficer.com content and map the useful archive into the new information architecture.

Decision gates

  • No automated publishing, external outreach, commercial proposal, or public case-study claim without approval.
  • Do not expose NDA-sensitive Quimbi details, financial details, private family material, or unapproved employer claims.
  • Treat iQor expansion and referrals as strategic opportunities, not current commitments.
  • Keep investor outreach dormant unless current context confirms fundraising is relevant.